Did you know that 71% of small businesses have their website? Full immersion in the digital world is now unavoidable. If you’re running a business, you have to have a website.
Having a website is one thing, but having a successful one that looks great and is easy to use is another entirely. Thankfully, web design ideas have come on in leaps and bounds over the years, and now it’s easier than ever to create the website your company needs at a price you can afford.
Here are the essential web design tips you need to know to create an awesome website.
1. Identify the Purpose of the Website
Identifying and understanding the purpose of the website is paramount for success. It’s not enough to just build a website to put content out there, you must understand the why behind it.
A website built to educate should be sectioned off by topics and be user-friendly for easy navigation. An e-commerce website should offer different payment options, product categories, and a shopping cart.
A website should be built for everyone. Understanding the purpose will help you craft a design that is helpful, accessible, and engaging.
2. Create a Comfortable Balance Between Background Colors, Text Colors, and Images
When it comes to designing a website, make sure that background colors, text colors, and images are balanced.
Background colors should provide a subtle environment that puts focus on the text and images. These will provide harmonious contrast and sufficient visual interest.
The text should be easy to read without compromising the overall aesthetic. Image selection should be considered carefully too.
Lastly, using color psychology can help build brand trust and loyalty as well as boost conversion rates.
3. Consider How Your Website Looks on Different Devices and Browsers
Make sure your website includes a responsive design. This means it will be resized to fit your user’s device, no matter the size or type. Additionally, use a variety of tested browsers. It’s vital to test regularly to make sure your website looks great no matter what the user is using.
When it comes to testing how a website looks, implement Google’s Chrome DevTools or Browserstack to run manual and automated tests. Lastly, make sure to also check how your website looks on mobile devices.
4. Ensure Maximum Security and Accessibility
Moving data from one place to another electronically carries with it the risk of theft or manipulation. It is important to ensure that all passwords and password-protected files are not compromised.
Additionally, websites must be designed following the best practices for accessibility, such as WCAG 2.0. These guidelines delineate solutions that allow all people access to the information on the website.
5. Use Banner Designs
The banner is the first thing a visitor sees when entering a website. The banner design should be attractive and inviting. It should also provide an overview of the page to draw visitors in.
Ensure the banner dimensions suit your page design and layout. Use a simple and minimalistic design to keep the focus on your message.
Select colors that complement each other. Avoid colors that are too dark or too bright. Lastly, choose a font that is easy to read and instantly conveys the message.
Important Web Design Tips
Web design is an area of expertise that evolves constantly. Savvy web designers need to remember to consider the user experience, create an intuitive navigation system, and optimize performance.
By following these web design tips, web designers can create amazing online experiences that capture the attention of the viewer.
For more great tips and advice, explore the rest of this site.